Die Kunst, berühmt zu werden

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E-Medium

Die Kunst, berühmt zu werden

Genies der Selbstvermarktung von Albert Einstein bis Kim Kardashian

Author: Zitelmann, Rainer

Year: 2020

Publisher: FinanzBuch Verlag

Media group: eMedium

Reservable: Yes No

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Content

Selbstvermarktung wird immer wichtiger. Bestsellerautor Rainer Zitelmann zeigt, mit welchen Methoden es Persönlichkeiten aus unterschiedlichsten Lebensbereichen - Wissenschaft, Sport, Kunst oder Wirtschaft - gelang, sich selbst zu einer Marke zu machen und weltweit Aufmerksamkeit zu erzielen. Albert Einstein, Karl Lagerfeld, Muhammad Ali, Oprah Winfrey, Andy Warhol, Steve Jobs, Madonna, Prinzessin Diana, Stephen Hawking, Arnold Schwarzenegger, Kim Kardashian und Donald Trump - Genies der Selbstvermarktung waren und sind sie alle auf ihre eigene, unverwechselbare Art. Ihr Beispiel inspiriert und offenbart, wie jeder seine eigene Marke kreieren kann.