Marketing

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Hkm McM / 1. Etage / Neue Sachbücher

Statement of Responsibility: Jeanette Maw McMurtry ; Übersetzung aus dem Amerikanischen von Oliver Fehn und Hartmut Strahl ; Fachkorrektur von Alexander Deseniss

Medium identifier: Wirtschaft

Year: 2024

Publisher: Weinheim, Wiley-VCH

Series: ... für Dummies

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Locations	Subject type	Status	Reservations	Due date	Lending note
Locations: Hkm McM / 1. Etage / Neue Sachbücher	Subject type:	Status: borrowed	Reservations: 0	Due date: 5/10/2024	Lending note:

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Einführung in alle Bereiche des Marketings mit aktuellen Trends, Konzepten und Strategien, vor allem für den praktischen Einsatz in Unternehmen.

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Author: McMurtry, Jeanette Maw (author)

Statement of Responsibility: Jeanette Maw McMurtry ; Übersetzung aus dem Amerikanischen von Oliver Fehn und Hartmut Strahl ; Fachkorrektur von Alexander Deseniss

Medium identifier: Wirtschaft

Year: 2024

Publisher: Weinheim, Wiley-VCH

Classification: Hkm

ISBN: 9783527720897

Description: 6., überarbeitete und aktualisierte Auflage, 405 Seiten, Illustrationen, Tabellen, schwarz-weiß

Series: ... für Dummies

Participating parties: Fehn, Oliver (translator); Strahl, Hartmut (translator); Deseniss, Alexander (contributor)

Language: Deutsch

Original title: Marketing for dummies

Media group: Buch

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Marketing

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